PluginView detects AdRoll Pixel, a Advertising, Attribution & Visitor Identification, by evaluating vendor endpoints on publicly reachable pages. Illustrative public indicators associated with AdRoll Pixel include s.adroll.com/j/roundtrip.js, d.adroll.com. The listed vendor-controlled browser component was present and active on the scanned page at scan time. Full fingerprint rules remain proprietary; this page summarizes the signal classes and example indicators used for identification.

Detection looks at vendor endpoints across 2 fingerprint rules among the site's public responses.

01

Websites using AdRoll Pixel

Loading website list…

02

Signal classes

PluginView evaluates public page signals in these classes when identifying AdRoll Pixel. Individual fingerprint rule bodies are proprietary and are not published.

  • Vendor endpoints
03

Example public indicators for AdRoll Pixel

Illustrative indicators derived from public catalog metadata for AdRoll Pixel. A live scan may match additional proprietary rules beyond these examples.

  • s.adroll.com/j/roundtrip.js
  • d.adroll.com
04

What a detection means

Establishes
The listed vendor-controlled browser component was present and active on the scanned page at scan time.
Does not establish
It does not prove a sitewide installation, current commercial contract, backend-only use, exclusive use, or production transaction volume.
05

Minimum proof rule

Observe a live browser request, loaded script, or iframe to the listed unique vendor endpoint. Source-text-only matches do not qualify.

Best pages to check: All pages; trigger event

06

How to check a site for AdRoll Pixel

  1. 1. Enter the website URL in the scan form — homepage, pricing, checkout, or login pages usually expose the strongest AdRoll Pixel signals (prefer: All pages; trigger event).
  2. 2. PluginView reads only public responses (vendor endpoints) and scores them against the AdRoll Pixel signature set (2 rules).
  3. 3. Review the confidence score and text explanation for AdRoll Pixel on the results page.
07

FAQ: detecting AdRoll Pixel

Can PluginView detect AdRoll Pixel without logging in?
Yes. PluginView only reads publicly accessible responses when checking for AdRoll Pixel — typically vendor endpoints. It does not bypass authentication or paywalls.
What category is AdRoll Pixel?
AdRoll Pixel is classified under Advertising, Attribution & Visitor Identification in the PluginView directory.
How many fingerprint rules cover AdRoll Pixel?
This reference currently tracks 2 fingerprint rules across vendor endpoints. Individual rule bodies are proprietary and are not published.
What public signals suggest a site uses AdRoll Pixel?
Illustrative public indicators for AdRoll Pixel include s.adroll.com/j/roundtrip.js; d.adroll.com. A live scan may match additional proprietary rules beyond these examples.
Which pages are best for detecting AdRoll Pixel?
For AdRoll Pixel, start with: All pages; trigger event.