Detect The Trade Desk Universal Pixel
PluginView detects The Trade Desk Universal Pixel, a Advertising, Attribution & Visitor Identification, by evaluating vendor endpoints on publicly reachable pages. Illustrative public indicators associated with The Trade Desk Universal Pixel include js.adsrvr.org/up_loader, match.adsrvr.org. The listed vendor-controlled browser component was present and active on the scanned page at scan time. Full fingerprint rules remain proprietary; this page summarizes the signal classes and example indicators used for identification.
Detection looks at vendor endpoints across 2 fingerprint rules among the site's public responses.
Websites using The Trade Desk Universal Pixel
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Signal classes
PluginView evaluates public page signals in these classes when identifying The Trade Desk Universal Pixel. Individual fingerprint rule bodies are proprietary and are not published.
- Vendor endpoints
Example public indicators for The Trade Desk Universal Pixel
Illustrative indicators derived from public catalog metadata for The Trade Desk Universal Pixel. A live scan may match additional proprietary rules beyond these examples.
- js.adsrvr.org/up_loader
- match.adsrvr.org
What a detection means
- Establishes
- The listed vendor-controlled browser component was present and active on the scanned page at scan time.
- Does not establish
- It does not prove a sitewide installation, current commercial contract, backend-only use, exclusive use, or production transaction volume.
Minimum proof rule
Observe a live browser request, loaded script, or iframe to the listed unique vendor endpoint. Source-text-only matches do not qualify.
Best pages to check: All pages; trigger event
How to check a site for The Trade Desk Universal Pixel
- 1. Enter the website URL in the scan form — homepage, pricing, checkout, or login pages usually expose the strongest The Trade Desk Universal Pixel signals (prefer: All pages; trigger event).
- 2. PluginView reads only public responses (vendor endpoints) and scores them against the The Trade Desk Universal Pixel signature set (2 rules).
- 3. Review the confidence score and text explanation for The Trade Desk Universal Pixel on the results page.
FAQ: detecting The Trade Desk Universal Pixel
- Can PluginView detect The Trade Desk Universal Pixel without logging in?
- Yes. PluginView only reads publicly accessible responses when checking for The Trade Desk Universal Pixel — typically vendor endpoints. It does not bypass authentication or paywalls.
- What category is The Trade Desk Universal Pixel?
- The Trade Desk Universal Pixel is classified under Advertising, Attribution & Visitor Identification in the PluginView directory.
- How many fingerprint rules cover The Trade Desk Universal Pixel?
- This reference currently tracks 2 fingerprint rules across vendor endpoints. Individual rule bodies are proprietary and are not published.
- What public signals suggest a site uses The Trade Desk Universal Pixel?
- Illustrative public indicators for The Trade Desk Universal Pixel include js.adsrvr.org/up_loader; match.adsrvr.org. A live scan may match additional proprietary rules beyond these examples.
- Which pages are best for detecting The Trade Desk Universal Pixel?
- For The Trade Desk Universal Pixel, start with: All pages; trigger event.