Detect theTradeDesk

Advertising

theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.

Detection looks at script sources, javascript globals, dom selectors across 4 fingerprint rules among the site's public responses.

01

Websites using theTradeDesk

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02

Signal classes

PluginView evaluates public page signals in these classes when identifying theTradeDesk. Individual fingerprint rule bodies are proprietary and are not published.

  • Script sources
  • JavaScript globals
  • DOM selectors
03

Example public indicators for theTradeDesk

Illustrative indicators derived from public catalog metadata for theTradeDesk. A live scan may match additional proprietary rules beyond these examples.

  • .adsrvr.org/
  • TTDUniversalPixelApi
  • ttd_dom_ready
  • iframe
04

What a detection means

Establishes
One or more public signals on the scanned page matched a known theTradeDesk signature (4 rules) at the time of the scan.
Does not establish
A sitewide install of theTradeDesk, an active vendor contract, exclusive use, or that theTradeDesk is still in place today.
05

How to check a site for theTradeDesk

  1. 1. Enter the website URL in the scan form — homepage, pricing, checkout, or login pages usually expose the strongest theTradeDesk signals.
  2. 2. PluginView reads only public responses (script sources, javascript globals, dom selectors) and scores them against the theTradeDesk signature set (4 rules).
  3. 3. Review the confidence score and text explanation for theTradeDesk on the results page.
06

FAQ: detecting theTradeDesk

Can PluginView detect theTradeDesk without logging in?
Yes. PluginView only reads publicly accessible responses when checking for theTradeDesk — typically script sources, javascript globals, dom selectors. It does not bypass authentication or paywalls.
What category is theTradeDesk?
theTradeDesk is classified under Advertising in the PluginView directory.
How many fingerprint rules cover theTradeDesk?
This reference currently tracks 4 fingerprint rules across script sources, javascript globals, dom selectors. Individual rule bodies are proprietary and are not published.
What public signals suggest a site uses theTradeDesk?
Illustrative public indicators for theTradeDesk include .adsrvr.org/; TTDUniversalPixelApi; ttd_dom_ready. A live scan may match additional proprietary rules beyond these examples.

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