Detect Yahoo Advertising
Yahoo Advertising includes a comprehensive suite of web, mobile, and video ad products across native, audience, and premium display, which are accessible through a new buying platform.
Detection looks at script sources, javascript globals, dom selectors across 7 fingerprint rules among the site's public responses.
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Websites using Yahoo Advertising
Loading website list…
02
Signal classes
PluginView evaluates public page signals in these classes when identifying Yahoo Advertising. Individual fingerprint rule bodies are proprietary and are not published.
- Script sources
- JavaScript globals
- DOM selectors
03
Example public indicators for Yahoo Advertising
Illustrative indicators derived from public catalog metadata for Yahoo Advertising. A live scan may match additional proprietary rules beyond these examples.
- adinteraxadserver.yahoo.com
- adxinserthtml
- yahooCvLoad
- yahoo_retargeting_pv_id
- yahoo_ydn_conv_label
- yahoo_ydn_conv_transaction_id
- link
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What a detection means
- Establishes
- One or more public signals on the scanned page matched a known Yahoo Advertising signature (7 rules) at the time of the scan.
- Does not establish
- A sitewide install of Yahoo Advertising, an active vendor contract, exclusive use, or that Yahoo Advertising is still in place today.
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How to check a site for Yahoo Advertising
- 1. Enter the website URL in the scan form — homepage, pricing, checkout, or login pages usually expose the strongest Yahoo Advertising signals.
- 2. PluginView reads only public responses (script sources, javascript globals, dom selectors) and scores them against the Yahoo Advertising signature set (7 rules).
- 3. Review the confidence score and text explanation for Yahoo Advertising on the results page.
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FAQ: detecting Yahoo Advertising
- Can PluginView detect Yahoo Advertising without logging in?
- Yes. PluginView only reads publicly accessible responses when checking for Yahoo Advertising — typically script sources, javascript globals, dom selectors. It does not bypass authentication or paywalls.
- What category is Yahoo Advertising?
- Yahoo Advertising is classified under Advertising, Retargeting in the PluginView directory.
- How many fingerprint rules cover Yahoo Advertising?
- This reference currently tracks 7 fingerprint rules across script sources, javascript globals, dom selectors. Individual rule bodies are proprietary and are not published.
- What public signals suggest a site uses Yahoo Advertising?
- Illustrative public indicators for Yahoo Advertising include adinteraxadserver.yahoo.com; adxinserthtml; yahooCvLoad. A live scan may match additional proprietary rules beyond these examples.
